Rose and Travis

Rose and Travis, your entire wedding party was a pleasure to work with, you all looked amazingly beautiful and the day looked absolutely marvelous! Congratulations, and thank you for allowing Premiere Couture to be part of your day!


The beautiful photographs are courtesy of Pierre's Portrait Art. Look for him on Facebook and view dozens of beautiful images from Rose and Travis's wedding!

Secret (for now) Sale!!

In addition to our ongoing party dress sale, we are now beginning our sample sale to prepare for 2009 arrivals! This is the first hint of the sale we're giving so all of you blog readers have the upper hand! We have dresses on sale for any occasion - bridal gowns (of course!)from each of designers, 2008 prom dresses, bridesmaid dresses from Vera Wang, Badgley Mischka and for the first time ever as part of the sample sale, vastly popular Lynn Lugo!

This is the perfect time to walk away with a fabulous dress for a fraction of the price! Stop by or make your appointment today!

Kay, Patra, Sara & Sarah - A Photo Album

Adding photos of real brides is something I've just been focusing on recently and so I'm going to play a little catch up. I'm am continually telling people what amazing women become Premiere Couture brides and if you knew each of our brides, you would see that they are incredible in every way. Our brides our vivacious, intelligent, witty, talented and beautiful. I sometimes think that there's an invisible sign above our door that says "Only Remarkable Women Welcome" because without exception, our brides are truly that.

Kay was married this past winter and was the picture of perfection. She is as friendly and smart as she is beautiful. John Ladwig had the privilege of photographing Kay's wedding.



Patra's wedding was in the winter as well but she chose to get married in warm paradise. Again, it will be no surprise that she is an incredible woman, both inside and out. We get to meet and work with the most amazing women! Congratulations again Patra!



Sara was married last year and exuded an inner beauty. She sent this message with the link to these photos:
"I thought I would forward you a few pictures from my wedding in Door County. I can't thank you enough. Your boutique is heads above the rest and it made dress shopping a wonderful experience. I absolutely loved my dress!"

Thank you, Sara! We loved working with you! Congratulations!



Sarah was also married last year and not only was she breathtaking, but so was her setting. It was truly a treat to work with Sarah. She included this note with her photos:
"Rosemary and Premiere staff,
We finally received our digital negatives from our photographer and I could not wait to share a few with you. Enjoy and thank you for outfitting me and my bridesmaids so beautifully! We received so many compliments on our attire."

Sarah's photos were taken by Alive Studios in Boulder, Colorado.

Premiere Couture warmly congratulates all of you again, and all of our wonderful brides who aren't represented here. We are truly blessed to have had a part in each of your weddings.

New Arrival - Next Event

We received our newest Justina McCaffrey style today - Compline. She's a beautifully draped yet controlled design that simply sings! You can see her on Justina's website, but where's the fun in that? I've posted a couple of snapshots here. As beautiful as she is on a mannequin, can you imagine how exquisite she is on an actual bride? Awe inspiring!




This weekend we're hosting our second ever Badgley Mischka Bridesmaids Trunk Show which ought to be fun. This year they are generously offering a free pair of dazzling little earrings designed exclusively for them with every gown purchased during our special event. I snapped a photo of the display, but trust me, it doesn't do these sweet earrings justice.



Have you made your appointment to visit us yet? Now's a great time!

Spotlight on Amy Kuschel

We have an awesome event going on this weekend: Spotlight on Amy Kuschel.

Amy Kuschel sent us a handful of her best designs so that we can offer to you a better-than-ever selection. Plus when you order, Amy will send us a signed sketch of your gown for you to include in your scrapbook. And don't forget all Amy Kuschel designs are 10% off this weekend!

Here are a few of the designs that will be here for the weekend only. You may click on any of them for a larger view. (And you may notice the new Badgley Mischka bridesmaid dress next to Hepburn.)
Short and Sassy "Hepburn"

Sophisticated and soft "Genevieve"

Elegant and timeless "Lauryn"

Bridal Show 2008 Recap

What a busy, fantastic weekend! Laura and I had the opportunity to meet so many amazing women at the Wedding Planner & Guide Bridal Show. I am confident that Premiere Couture brings something different to Madison's bridal landscape and we were happy to meet the brides who were looking for that difference. We received a lot of positive feedback on the designs in our booth and on the runway, but I think my favorite comment was made to Laura, it went something like this: "I'm a strange bride because I'm not really very excited about wedding dress shopping, but your store is the one store that I can get excited about shopping at." What an awesome compliment!

Another pleasure that we have during the show is getting a chance to rub elbows with other wedding professionals. It's a once or twice a year thing that we enjoy. We always look forward to chatting with our very favorite photographers from Front Room! You all need to stop by our store and see the absolutely beautiful photo art book they gave us featuring one of our brides and models, Erin, in a "trash the dress" (Front Room prefers to call it "Art of The Dress" and we concur) photo session that they shot at dawn in September in Lake Michigan. Some of the photos already occupy coveted space in our "gallery" but the book is a wonderful way to enjoy even more of their artistry.

We also loved chatting with our neighbors, Coliseum Bar. It's nice to have such friendly people next to you at show since we're standing in each other's company for thirteen hours! Other standouts were the gals at the Kalahari Resort, Beauty Blossoms, Bellezza Studio and Captured Moments as well as Paul Toepfer and his wife. We hope they all had a successful show!
Photos aren't allowed during the show so I snapped these during set up. The designers represented are as follows (from left to right): Caroline DeVillo, Badgley Mischka, Justina McCaffrey, Vera Wang, Amy Kuschel, Lynn Lugo, Janet Nelson Kumar, Badgley Mischka and LeaAnn Belter. Luke was along for the whole weekend with his Aunt Toni on baby patrol. Thank you Toni!!!!
A little different angle so you can better see the new Badgley Mishka bridesmaid dress that got so much attention this weekend. To view a larger image, just click on either photo.

Tip Off With Bo

Laura and I just returned from an evening of fashion and basketball - the UW Badger Booster fund raiser - Tip Off With Bo. We were both excited when we were approached months ago to provide fashions for the runway show and it was really neat to see it all come together at this good-natured event. I tried taking some photos of the runway show but was generally unsuccessful - below is my best effort. However, Laura snapped a picture of all of the models - wives of support staff - and you can see that everyone looked amazing! We had several Lynn Lugos and two Badgley Mischkas on stage and they were very well received, but the real show stopper was "Citrine" by Janet Nelson Kumar. It didn't hurt that "Citrine" was paired with a $50,000 necklace from the Diamond Center.

The silent auction is always a big hit during this event and we can't wait to find out who the successful bidder was on the Lynn Lugo dress we donated to their silent auction.

As a final note, I just want to thank Laura for all of her effort tonight as I basically acted only as chauffeur - your continuing commitment to make us the best bridal boutique is totally appreciated.