Each year we host an amazing event that allows you to purchase your dream dress at a fraction of the cost. It's called our Pink Label Sample Sale and it is one day only, Sunday, October 2, and it is by appointment only. You'll want to make your appointment soon because it's a pretty fast and furious day and you will not want to miss out!
Meet us Saturday as we participate in the Monroe Street Festival. There will be amazing savings to be had! We'll have designer dresses for $25 each or 2 for $40! From designers Lynn Lugo, Vera Wang, Badgley Mischka, Nicole Miller and more! There are dresses in this sale that will truly amaze you. Plus, everything inside the store will be on sale, too! Save 10% on all of our new merchandise (we just received six amazing new dress designs from Suzi Chin today!) and on all special orders. You will not want to miss this event! And of course we won't neglect accessories - shoes, jewelry, belts and sashes being are on sale, too! This is a once-a-year opportunity that you will definitely want to experience!
This beautifu lace design from Robert Bullock is totally on trend with it's delightful cap sleeves and beautifully carved neckline. The bridesmaid dress that so perfectly complements it is new from Alfred Sung.
This sassy little renaissance satin design from the fresh new Social Bridesmaids collection accompanies our newest organza bridal gown from Robert Bullock.
All in-stock prom dresses are now on sale! The quality of our selection is superb and the variety is excellent. Shop now while you still have the moist choice gowns to pick from and save 20%. Gowns are still available for special order as well and if you purchase your gown on the day of your first visit you will receive 10% off. And remember, you'll receive free hair jewelry and your date will receive free shoe rental when he rents his prom tuxedo from Premiere Couture. You'll both look amazing and your memories will be sweet!
One of new favorites - and oh so affordable, especially when you save 45% during our Super Bowl Special!!
Saturday marks the 33rd annual Monroe Street Festival and you're invited to join us and the rest of the street for a fun-filled day. We'll have some amazing deals in the sidewalk sale that you won't believe. Trust me. 
Letters to Juliet, a movie about first love getting a second chance, is our September Movie of the Month. You'll absolutely adore our "first love" special offer which is good through September 14 - the release date of the dvd, but if you miss it you'll also appreciate our "second chance" offer from the 15th through 30. Knowing that the written word is powerful and plays a significant role in this sweet movie, we pay homage to it by making it a necessary part of our special. In order to receive this month's special, you must text the word DRESSES to 39649.
July's Movie of the Month marks one of my favorite movie going experiences ever, Bride and Prejudice. I am a total Jane Austen fan and find her themes used and re-used in movies all the time, but this has to be the most fun adaptation. Paying homage to Bollywood, this bright, energetic and very colorful movie is truly fun, if a bit cheesy.
Our favorite bridesmaid and mothers-of-the-day designer Lynn Lugo is again offering her fantastic *Fall Promotion! Through November 30 receive $20 off every dress ordered. This savings is in addition to her ever-popular $25 per dress discount with orders of three dresses or more. And better yet, if you are a Premiere Couture bride, you get an additional 10% off! It's dizzying, isn't it? This is always the best time of year to purchase your Lynn Lugo!
