Falling in love at Stylemax!!

Can you blame us?! Love the sheer and the polka dots!

Belt-tacular new accessories!

Belts have long been a quick and inexpensive route to accentuating the positive and putting a fresh twist on an old favorite. Stop in for one of our new designs today!

Fall 2012 from Alfred Sung!

Our already fantastic bridesmaid dress collection got a snappy little update today with new arrivals from Alfred Sung from the Dessy Group! Treat your bridesmaids to stylish desgns they'll love to own.

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Which one?

Last week we ordered some new party dresses and two of them are to arrive this week - but which ones? We can't wait to find out!

Stunning New Gowns by Robert Bullock

We are so excited to share with you our newest Robert Bullock Gowns: Rosie, Bobbie and Molly. We know you'll love the flattering fit and fashion forward, non-fussy design of these three gowns. As always we had to play with our bridal belts and new jewelry. Which look do you love?

Shopping for accessories!

Laura and I just spent the afternoon finding fun and fantastic new accessories - you know how we love accessorizing! Here's a sneak peek!

Robert Bullock Designer Event

Receive FREE standard alterations when you you purchase your Robert Bullock bridal gown during our trunk show August 2 - 11. Call or email today for an appointment, 608-255-1921 or info@premierecouture.com.

Old Hollywood Glamour - 1950's and 60's

Inspired by Audrey Hepburn, Grace Kelly and Doris Day this collection of gowns are fit for Hollywood royalty.

Old Hollywood Glamour - 20's and 30's

Inspired by the roaring 20's and the more conservative 1930's this is our take on Old Hollywood Glamour.

Our Beautiful Customers!