Movie of the Month: 27 Dresses

It's time again to Celebrate Cinema! This month's movie "27 Dresses" is a celebration of marriage with a little bad fashion thrown in. We love Jane's unwavering belief that marriage is beautiful and can endure. And we admire her devotion to her friends and their dreams as she quietly helps them in any way she is able - including wearing what best reflects the bride - never even entertaining the idea that she should have any say in their day.

As we toast Jane's loyalty to her ideals and her friends, we are offering $20 off bridesmaid dresses ordered in February. If you are a Premiere Couture bride, the $20 savings is in addition to the 10% Lifetime Loyalty Savings.

And here's to proving that there are stylish and tasteful bridesmaid dresses out there for those selfless and loyal bridesmaids.

Question of the week: Which dress would your deem the most "awesomely bad" of the 27 that Katherine Heigl's Jane had to wear in the movie and why?

Responses need to be in by Friday, February 13. Laura and I will choose our favorite answer and the winner will receive a mystery prize!

We will celebrate the close of this month's movie by hosting a Lynn Lugo trunk show. You'll have the opportunity to see the finest collection of all silk, customizable bridesmaid dresses made in the United States. Make your appointment today!