Congratulations Jackie!

Jackie, recently married in her beautiful and rich Janell Berte Couture gown and Sara Gabriel, posted this sneak peek at her wedding on our Facebook page and I just had to share! Laura and I think she looks positively regal we can't wait for more photos from her obviously beautiful day by our incredibly talented friends at Front Room!

We just couldn't wait anymore

I've been planning a website re-design and wanting to unveil our new photos with our new design but I just can't wait anymore. Check out our new photos for Caroline DeVillo, Janet Nelson Kumar, Lea-Ann Belter, Nicole Miller, Robert Bullock and Lynn Lugo bridesmaids. Neil from Front Room totally took our vision and ran with it - thanks Neil!

Lea-Ann Belter and the Pack Attack

It's exciting to live in Wisconsin these days!! Not only are our near and dear Green Bay Packers representing in Super Bowl XLV, the very same weekend we are hosting a Lea-Ann Belter Designer Showcase! What more could you ask for from a single weekend in an otherwise cold and colorless February? How about 45% off accessories when you purchase a dress - wedding, prom, bridesmaid, party or otherwise - between now and Super Bowl Sunday!

Congratulations Jessica!

We can't help but be excited every time of our fabulous brides shows up on Front Room Photography's blog because we know without a doubt that we'll get to have an amazing view into the memory-filled day! Jessica, you were clearly beautiful and happy with Michael on your wedding day and we send out to you our most hearty congratulations!!

DuBois Formalwear + Premiere Couture = Perfect Match

We're excited to announce that we are now Madison's exclusive location for DuBois Formalwear! Did you know that we've partnered with DuBois for over 13 years to help create beautiful weddings? And we're looking forward to many more! Look for fantastic promotions (for weddings and prom!)and a fresh new face to meet and exceed your formalwear needs!

DuBois is a family-run business that truly feels like family and it's DuBois that we trust to make even our own families look their very best! Rosemary's family has been wearing their tuxes for years and looking oh so handsome!
Rosemary's nephew David and his groomsmen this past June all sported beautiful tuxedos from DuBois Formalwear!

Even goofing around, Rosemary's nephew Zane and his cohorts looked fabulous in their DuBois tuxedos last year!

Niece Katharine and nephew-in-law Eli were resplendent on their wedding day three and half years ago.

Tuxedos are not just for weddings! Rosemary's son Jayson sported this handsome look for Prom 2010.

Here's Joel and Jayson dressed in DuBois tuxedos for a television commercial we shot in 2000. Aren't they just adorable? And stylish! Joel, on the left, will be our new tuxedo facilitator! How's that for a title?

Photography Studio for a Day

Some days are just great. Yesterday was awesome. After months of planning and thought, (thank you to Laura who did the lion's share of the work - best business partner and friend ever!) Neil from Front Room Photography spent the entire day at our store capturing fresh images for us of two incredibly lovely models, Erin and Laura, freshly styled by Rejuvenation Spa, and we couldn't be more excited! What a blessing to be surrounded by genuinely wonderful people.

My daughter Marlie spent the day with us and captured a few images from her perspective of the shoot and here are a few examples. You can see more in her album on our Facebook page. And while it's fun to share these, we can't wait to share our new photos from Neil so stay tuned for the Front Room magic that will soon be visually representing Premiere Couture everywhere!

Congratulations David & Audrey!

As many of you already know, I love to feature photos of our brides and grooms as captured on their wedding day. I never ever get tired of looking at them! Today I have the special privilege of sharing wedding photos of my nephew David and his new wife Audrey. The images were taken by Neil of Front Room Photography and I cannot express how pleased I am with them. Actually, Neil has now photographed the weddings of two of my nephews. I see a growing- and very awesome - trend here! I can't link to their photos yet, but check out the photos on their blog.

Cogratulations Keary!

So excited to begin to see images from our awesome brides' weddings! Congratulations Keary and Jerry! Check out more images from their beautiful wedding at Front Room's blog.

Thank you and bridal show recap

Laura and I truly enjoyed meeting friends old and new at the Wedding Planner & Guide Bridal Expo this past weekend. We appreciate all of the positive feedback on our runway fashions and those shown in our booth! "Vanessa" by Lea Ann Belter, "Melanie" by Lynn Lugo, "Fiore" by Janet Nelson Kumar and one of our spectacular metal taffeta designs from Nicole Miller were all particularly well received so I thought I would post some photos to help you remember what you saw and what you liked.

"Vanessa" by Lea Ann Belter

"Melanie" by Lynn Lugo is shown in the center.

"Fiore" by Janet Nelson Kumar

Metal Taffeta by Nicole Miller. We showed this on the runway with Amy Kuschel's marvelous applique double ribbon sash.


We also had the pleasure of introducing two new employees this weekend, Julia and Meghan, who did a truly fantastic job - thanks ladies!


A thank you is also in order for Aniu Salon and Spa for having three beautiful Caroline DeVillo gowns along with Sara Gabriel headpieces on display for the weekend in their booth - they truly looked wonderful!


We also had the pleasure of meeting a handful of our current Facebook fans and hopefully many of our future fans!

Bridal Expo this weekend!

Visit us this weekend at the Wedding Planner & Guide Bridal Expo this weekend! In addition to our booth, we will also have gowns in the runway shows and in the Aniu Salon and Spa booth.



By the way, this really fun photo that Joy Publications used is from our friends at Front Room!

Amanda and Zane....again

Generally I don't blog about a bride and groom more than once, but then again, I don't generally get to blog about a bride and groom that happen to be family. My first post had a couple of my own images posted, but finally I can share with you images from Front Room Photography's Neil who did an amazing job at capturing the essence of everyone he photographed. So forgive me if I overindulged a bit in the number of images I've shared with you here, but come on, he's my nephew! Congratulations again Amanda and Zane!

Congratulations Jacqui and John!

Laura and I both so enjoyed getting to know Jacqui as she prepared for her beautiful wedding day. Vibrant, intelligent and beautiful, she's an extraordinary woman that is truly appreciated by her husband, John, which we know because we also had the rare privilege of getting to know him. Thank you for allowing us to be a part of your day and congratulations!




Photos of Jacqui and John's wedding were taken by one of our favorite photographers, Calfa from Front Room Studios.

Amanda and Zane

Contrary to popular belief, Laura and I do not get the opportunity to attend many weddings so it is a genuine treat when we get to, especially when it's a beloved nephew as the groom. So it was this past Saturday that I found myself at the Platteville Country Club witnessing the ceremony of my nephew Zane to my now official niece-in-law Amanda. The day was beautiful as were the bride and groom. And because they chose Front Room Photography to capture their day, I felt absolutely no pressure to take any photos. I did manage a couple for the purposes of sharing them here and my Facebook page. Congratulations Amanda and Zane and thank you for letting me and Premiere Couture be a part of your day.

Our expanded gallery!

After allowing these beautiful images to rest against a wall for far too long, my trusty sixteen-year-old son painstakingly hung these huge frames up. Good job Jayson!

Clearly our Front Room Photography collection is second only to their own at their impressive Milwaukee studio. But what makes ours so great? They're all our brides!


These images of two of our brides from Krakora Studios are a welcome addition to our gallery just as their new studio is a welcome addition to Monroe Street. Welcome to the neighborhood!


I know I'm always saying this, but do we have the most beautiful brides or what? And you don't have to look very far to find the most amazing and artistic photographers to truly capture the story of your wedding day. Please consider yourself warmly invited to take stop in and enjoy our amazing exhibit of wedding art!

Milwaukee's Magnificent Brides

Yesterday, Premiere Couture made its debut at the Milwaukee's Magnificent Bride Wedding Show at the Pfister and it was fantastic. The atmosphere was inviting and fun, the brides and their guests were engaging, the decor was spectacular and the gathering of wedding professionals was nothing less than awesome. We had the privilege of having two of our favorites on either side, Front Room Photography and One Fine Day. Even though I know the dedicated organizers of the show worked so hard to put this amazing event together, the results were so natural that it appeared effortless.

We had the opportunity to showcase our fashions on four beautiful models, Jackie, Lindsay, Heidi and Libby, and they carried them off beautifully. Thank you ladies!

It was a wonderful experience and it was obvious to us that those attending the show felt the same. Speaking of those attending the show, Laura and I want to remind all of you who visited us at the show that you have the entire month of March to use your $100 gift certificate.

We look forward to meeting many of you again at our shop soon!

Congratulations Sarah and Ben!

Sarah and Ben, after getting married in a warm, far-off place, recently held their opulent reception in order to share their joy with their friends and family. Neil and Eron of Front Room Photography captured their special evening and you can view beautiful images on their blog.

The Art of Weddings

We vow to engage each of your senses in order to inspire you.

You are invited to attend our second annual celebration of the creativity and splendor of today's weddings. "The Art of Weddings" event is concurrent with MMoCA's Gallery Night.

Our casual evening affair, Friday, October 3, from 5pm until 8pm, will offer you the opportunity to meet two of the finest artists in their respective fields - Janet Nelson Kumar, bridal fashion designer, and Neil Kiekhofer, one of Front Room Photography's founders. (Due to a scheduling conflict, Neil will be unable to join us. You will be missed Neil!)

In addition to fine fashion and images, you will also be treated to the artistry of Rejuvenation Spa as they will complete the look of each of our live models with make-up and hair styles inspired by old Hollywood glamour. Speaking of live models, meet Erin Nycz, once our customer, now our friend and a favorite model who appears in many of our photos, including this one.

The mood of Premiere Couture will be enhanced and the models will be adorned with floral delights from Garden Laurels by Sager. But not just a feast for the eyes, the evening will also offer delicious cake from Creative Confections and hors d'oeuvres from Flemings Steakhouse to tantalize your taste buds and the smooth, enchanting sounds of musician David Flood, for the pleasure of your ears.

As if all of that were not enough, the event will also offer free gifts to the first 25 brides of 2009 and a chance for anyone who attends to win one of five $100 gift certificates!

So come this Friday evening to an event to remember, "The Art of Weddings."

Congratulations Calfa!

Laura and I were so pleased to have the privilege of dressing one of our very favorite photographers for her recent wedding. Calfa, you looked magnificent! Thank you for the honor you gave to us! Because of her honored status, there is an extensive collection of images from her wedding in Front Room's blog. You can tell that they think of Calfa as a treasured member of the Front Room family and no doubt she is.

Congratulations Calfa!

Chocolate chip cookies and Calfa

Tomorrow offers twin blessings: Laura's famous, home baked chocolate chip cookies for anyone shopping here at Premiere Couture and, even more wonderful, the wedding of one of our favorite photographers. Best wishes, Calfa! We hope your day is as memorable and beautiful as you are!

Congratulations Jennifer!

Jennifer has an undeniably appealing personality. Laura described her best when she said that she is "chic, creative & fun." It was our privilege to work with her and we were so grateful to be able to have a part in her beautiful wedding.

Congratulations Jennifer!



More from our favorite, Front Room Photography.